Find out the difference between these commonly used but often misunderstood data types in this new article by Vesta. What’s the difference between these data types? Does it matter? Discover why marketers need to know in this new article by Vesta

NEW YORK, NY, November 02, 2022 /24-7PressRelease/ — The way marketers collect, track, and use consumer data is about to change. To stay relevant, brands will need to rethink data acquisition; to build relationships your customers want to maintain, marketers will need to understand the difference between zero party vs first party data, find out why exactly in this new piece by Vesta.

Vesta is a leader in Community Powered Marketing. Our all-in-one online community platform helps brands secure consumer relationships, mobilize advocates, and capture zero party data to drive customer acquisition and emotional loyalty.

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