Full-service Marketing Agency in Northern New Jersey Won Gold for Collateral and Silver for Website Design, to Promote Non-Profit Organization’s Expanded Services and Programs to Supporters
RIDGEWOOD, NJ, November 03, 2019 /24-7PressRelease/ — Rapunzel Creative Marketing, a full-service marketing agency based in Ridgewood, N.J., has won two awards in the 15th Annual Davey Awards from the Academy of Interactive and Visual Arts: a gold award for “Design & Print Collateral-Brochure for Design/Print” and a silver award for “Websites-Non-Profit for Websites” in the international competition. The award-winning work was done for the non-profit organization, Children’s Aid and Family Services in Paramus, and was chosen from among nearly 3,000 submissions from around the world. The Davey Awards showcases and honors creative work from the best small shops, firms and companies.
Lynn Gregorski, president and founder of Rapunzel Creative, said that Children’s Aid and Family Services—long recognized for award-winning foster and adoption programs—has been undergoing a transformation and expansion of services.
“The organization offers life-changing programs in the areas of drug and alcohol education, recovery support, housing and day programs for people with developmental disabilities, housing for teen mothers, and baby supplies for families at the poverty level,” said Gregorski. “Our goal is to educate supporters about all the new services and programs as well as engage and inspire donors to transform lives through giving.” The firm designed a 12-page print Case for Support brochure and a subsequent digital version, called “We Envision a World,” for desktop and mobile devices.
“The interactive user experience of the digital brochure brings all the stories in the printed piece to life with flipping boxes, photo galleries and statistics counters,” said Gregorski. “The next generation of donors live in a digital world, so we recommended this completely digital version that could also offer additional content and visuals.” Both versions of the Case for Support speak to the donors about what they can make possible for others through their contributions.
“Rapunzel Creative truly helped show the profound impact that Children’s Aid and Family Services has on our community,” says Sara Huisking, the non-profit’s vice president of development. “We congratulate them for a well-deserved award.”
Gregorski, a Hillsdale resident, is a member of the Pascack Valley Chamber of Commerce, Westwood Chamber of Commerce and Ridgewood Chamber of Commerce. She founded Rapunzel Creative Marketing in 2012 to help businesses and nonprofits build more powerful brands. For more information, visit www.rapunzelcreative.com or contact Lynn Gregorski at [email protected].
About Rapunzel Creative
Rapunzel Creative (www.rapunzelcreative.com) is a results-driven strategic marketing and advertising agency that builds innovative brands and drives sales through imaginative campaigns, digital marketing, and advertising. It specializes in helping corporations gain market share by reinventing existing brands or developing new brands that are value-centric, distinctive, and memorable. Rapunzel Creative’s portfolio includes B2B and B2C brand advertising in a wide range of industries, including technology, insurance, automotive, financial services, real estate, law, manufacturing, health and wellness, hospitality, tourism, and nonprofit. The agency was founded by Lynn Gregorski in 2012.
About the Davey Awards/AIVA
The Davey Awards is judged and overseen by the Academy of Interactive and Visual Arts (AIVA), a 700+ member organization of leading professionals from various disciplines of the visual arts dedicated to embracing progress and the evolving nature of traditional and interactive media. Current membership represents a “Who’s Who” of acclaimed media, advertising, and marketing firms including: Code and Theory, Condé Nast, Disney, GE, Johns Hopkins Medicine, Microsoft, Tinder, MTV, Push., Publicis, Sesame Workshops, The Marketing Store, Your Majesty, Yahoo!, and many others. Visit www.aiva.org for more information on the Academy and a full list of members.
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